Google Hangouts, Googleâ€™s free video chat service, made a lot of waves when it was first released. The buzz that surrounded Google Hangouts may have prevented practice owners, like you, from realizing what a powerful (and easy-to-use) tool it is. Google Hangouts is great for connecting with current and prospective clients.
Hangouts offer a unique opportunity for you to engage with clients face to face, whether one-on-one or in a group. Here are just a few tips on how you can engage your clients using Hangouts.
1. Offer a Q&A Session
As a practice owner, you probably hear the same questions all the time. With Hangouts, you can answer those, and any other questions, in a way that is a lot more personal than a FAQ page. For example, you could answer questions and discuss common misconceptions about a particular service you offer.
Another benefit of the interactive conversation format offered by Hangouts is that provides an excellent opportunity to listen to feedback from your clients and respond to it directly.
These Q&A sessions give potential clients a chance to learn more about you and the services you offer.
2. Educate People About Your Business
This is a terrific way to establish yourself as an expert in your field. Consider addressing seasonal topics or topics related to current events. For instance, many people may want to know how a new law affects them, and you could be just the person to explain the changes in a way that is easy to understand.
If you use the â€œHangouts on Airâ€ feature, you can even record your Hangout and then post it to YouTube, Google+, and your website for everyone to view. This has the added benefit of providing you with more unique and valuable content to promote your practice.
3. Demonstrate How Your Services or Products Work
Let your expertise shine, while providing value to everybody watching, by showing how one of your products or services works.
Make your demonstration fun and informative and your viewers will be grateful. Plus, while you promote yourself and a service or product you believe in, you will have the added benefit of building rapport with those watching. How much more likely would you be to purchase from someone who took the time to provide you with helpful instructions at no charge? Would it make you trust them more?
Get more tips about using Google tools for your practice, call 1-800-IMATRIX today.