Understanding the Ins and Outs of Paid Advertising

Paid advertising is a fundamental part of an overall search engine marketing (SEM) strategy, and will help your website improve its placement on the search results page and increase overall traffic. However, you need to ensure you have the right paid advertising strategy to see results. Here are some tips to help you ensure you… Continue reading Understanding the Ins and Outs of Paid Advertising

What to Expect for SEO in 2015

By: Mark Montoya Have you ever made a choice of dentist because of the pad of paper that was placed on your doorstep? Ever decided on your chiropractor because of a coffee mug with their name on it? Sounds outrageous that anyone would make their important life and health decisions based on simple trinkets and… Continue reading What to Expect for SEO in 2015

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Storyboard Your Success This Year

By:Victor Silva We are already halfway through January. If you haven’t created your online marketing strategy for the year, it’s time. The thought of creating an entire strategy for the year can often seem overwhelming. We understand and we’ve created an easy-to-follow eBook that makes planning your marketing for the year a snap. Download your… Continue reading Storyboard Your Success This Year

The 5 R’s of SEO

SEO Search Engine Optimization

By: Danny Lima You may start asking what are the 5 R’s of SEO and what do they mean? For starters the 5 R’s are not secret or complex. The 5 R’s is a straight forward tactic that can help you achieve the results you want for 2015. Review Start with reviewing 2014 and looking… Continue reading The 5 R’s of SEO

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Making a Marketing Plan for 2015

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By: Andrew Martindale A new year means a new start and that includes your business. That’s more than just sentiment too. Unless you’re in the retail sector, the last quarter of the year is traditionally the slowest and the first quarter is often one of the best. In online marketing, a lot of this is… Continue reading Making a Marketing Plan for 2015

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How to Capitalize on Resolutions in Your Marketing

2015 goals - New Year resolution concept - text in vintage letterpress wood type blocks against grunge metal

By: Michelle McDaniel Jondall It’s the beginning of the year and this is the best time to use those New Year’s Resolutions to your advantage. Everyone is looking to make improvements and changes and using that to promote your business will help to grab their attention. Some of the top resolutions that could be used… Continue reading How to Capitalize on Resolutions in Your Marketing

5 Basic SEO Tips

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By: Curtis Clason SEO can be a little hard to understand, especially since key strategies change as the search engines change, but the basic purpose of SEO is always to have your business visible on the web when people look for you. Here are five of the most basic but essential tips for effective SEO.… Continue reading 5 Basic SEO Tips

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Ditch These 10 Outdated Marketing Practices

By:Rachel Cunningham New marketing techniques emerge daily to accommodate changes in consumer behaviors and buying trends. As a local business owner, you need to stay current on the latest marketing trends to ensure you are reaching your target market. Our latest infographic, Ditch these 10 Outdated Marketing Practices, reviews outdated marketing practices that you need… Continue reading Ditch These 10 Outdated Marketing Practices

Ditch These 5 Outdated SEO Tactics

By: Jamie Katzenstein The world of web marketing is continually evolving and the best practices for SEO are constantly changing. Many tactics that were common practice 3-5 years ago are now frowned upon or provide little to no benefit to your rankings. You should always be adding new content and updating old content on your… Continue reading Ditch These 5 Outdated SEO Tactics

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