Get More Likes on Your Practice’s Facebook Page

[fusion_text] Increasing social media engagement while complying with Facebook’s Terms and Conditions can be tricky if you aren’t quite sure how to do it. From how you invite your patients to your page to what content you share on your profile, there are several things to consider when building a strong Facebook presence. For example,… Continue reading Get More Likes on Your Practice’s Facebook Page

Using Twitter to Market Your Eye Care Practice

[fusion_text] When used strategically, Twitter can be a powerful marketing tool for eye care providers. Here, we have broken down some of the basic concepts into actionable items even the most novice user can accomplish.  Optimize Bio – Use your Twitter bio to give people a reason to follow you. Include a snippet about your… Continue reading Using Twitter to Market Your Eye Care Practice

[Video] Are You Making These Marketing Blunders?

[fusion_text] In between managing a busy practice and seeing patients, sometimes a few online marketing slips may happen. Become an online marketing super star with this 30-minute webinar, 3 Online Marketing Blunders to Avoid. It discusses what not to do in online marketing and how to fix these common errors.  Learn what to do if… Continue reading [Video] Are You Making These Marketing Blunders?

A Quick How-To on Getting Client Testimonials

[fusion_text] Wondering how you can add a little zest to your website? iMatrix can help with our simple and easy-to-follow recipe for client testimonials! One of the finishing touches you should include on your professionally designed website is a sprinkle of glowing testimonials from your happiest patients to help establish trust between you and prospective… Continue reading A Quick How-To on Getting Client Testimonials

Blog Strategies for Online Success

[fusion_text]When it comes to reaching an audience for your business, there is no marketing tactic more useful than a blog. However, if you want your blog to truly reach new clients, you need to make sure it is well-maintained. Here are 4 blog strategies to consider. Don’t Count Long-Form Content Out When you want to… Continue reading Blog Strategies for Online Success

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Improve Your Online Reputation With These 4 Easy Tips

What does your online reputation say about your business? With 72% of online consumers reading online reviews before they make a purchasing decision, it is essential that your business stand out from the competition with a glowing online reputation. Our marketing experts have identified the four most important things you need to do to stay… Continue reading Improve Your Online Reputation With These 4 Easy Tips

5 Easy Ways to Increase Website Visitor Engagement

[fusion_text] The importance of bringing visitors to your website is probably on the forefront of your mind. Don’t forget about what matters the most: converting those online visitors into clients. Website visitor interest and action is crucial to bringing clients into your office. Thankfully, increasing engagement on your website is easier than you may think.… Continue reading 5 Easy Ways to Increase Website Visitor Engagement

5 Big Website Trends of 2017

[fusion_text]Did your website marketing get a little lost last year? Find your way into 2017 success with this quick 30-minute webinar, 5 Big Website Trends of 2017.  It covers what’s new in 2017 website marketing and how to easily implement these changes into your online marketing strategy. Learn how to adapt your website for mobile,… Continue reading 5 Big Website Trends of 2017

A Simple Recipe for Site Navigation

For more than a decade, iMatrix has developed and perfected our recipes for effective websites and results-driven online marketing solutions. As a Google Premier Partner, we’re dedicated to our clients’ success. Check out our recipe below for an enticing site structure to get your website visitors’ appetite going so that they are more likely to… Continue reading A Simple Recipe for Site Navigation