By:David Richardson In the ever-changing landscape of Search Engine Optimization (SEO), it is important to learn up-to-date techniques to enhance and enrich your website. With the most recent changes that Google has made with Hummingbird, there are certain techniques that will garner more rank juice than others. With that in mind, we are going to… Continue reading Techniques to Enhance Your SEO Presence
Category: SEO
3 Things Your Website Needs for SEO
By:Jamie Katzenstein Are your SEO rankings not quite as high as you hoped? If you have entered in meta data and still aren’t seeing improvements, there are a few additional steps you can take to improve your overall optimization. These steps are easy to accomplish and will benefit your website greatly in the long run.… Continue reading 3 Things Your Website Needs for SEO
Get a Head Start on Marketing for 2014
By: Rachel Cunningham The new year is right around the corner. Now is the time to prepare so you can hit the ground running in 2014 with a strategic online marketing campaign. With a little pre-planning now, you can make the most out of people’s New Year’s resolutions by being ready to deliver. Whether people… Continue reading Get a Head Start on Marketing for 2014
2013 SEO Recap: Changes and Updates
By:Dustin Smith It has been a wild ride in terms of changes and updates from Google and SEO as a whole. The most noticeable change is encrypted search and the removal of keyword data in Google Analytics. With tweaks to the already evolving Penguin and Panda algorithms, Google put into flight a brand new algorithm… Continue reading 2013 SEO Recap: Changes and Updates
Proper SEO Tagging for Your Video
By:Chad Shannon There are a few basic practices that can make a big difference in whether your videos are found in a YouTube search. Since the presence of an embedded video can affect your website ranking, it becomes all the more crucial to use the appropriate tools to promote your video and your website. Here,… Continue reading Proper SEO Tagging for Your Video
Creating an Effective PPC Landing Page
By: Ryan Saucerman Landing pages are your customer’s first introduction to the product and services that you provide. They must be designed with a very specific goal in mind: conversions. This means you must keep your landing page clean and clear of any marketing that strays from your primary goal. It must be simple with… Continue reading Creating an Effective PPC Landing Page
Google+ and Organic SEO
By:Rachel Cunningham In the world of organic and paid search engine optimization, Google is always at the forefront. As we’ve mentioned before in our content and blogs, Google+ should be a priority for any local business. This is because Google+ can play a role in your business’ organic search engine rankings. Isn’t Google+ Just a… Continue reading Google+ and Organic SEO
Maximizing Google Maps for Mobile
By:Alan Barr Google Maps has recently made a major update, unifying it across mobile devices like smartphones and tablets. The importance of having a listing on Google Maps has become even more crucial for your business. There are a few simple reasons to be listed on Google Maps. Clients want to find you, interact with… Continue reading Maximizing Google Maps for Mobile
Local Search Ecosystem
By:Mike Garcia Understanding the local search ecosystem can definitely take some time, but it is time well invested. When you submit your business to online directories, generally you start with the three major search engines: Google, Bing, and Yahoo. Although this is usually the best place to start, your directory submissions shouldn’t stop there. This… Continue reading Local Search Ecosystem
Understanding and Implementing NAP
By:Dustin Smith What is NAP? NAP stands for Name, Address, Phone Number. This is an important factor that Google and other search engines use to determine what results to show in local searches. NAP is the most critical element for local businesses wanting to rank well in local organic search results. You may be wondering… Continue reading Understanding and Implementing NAP